This book was a monster 10 chapters of heavy search engine optimization material. Having read the whole thing cover to cover, I want to share some of the new ideas I have learned from it. I plan to put some of these ideas into practice immediately.
- Page Rank is only increased by getting links
- Bold, italics, and underline words count for more
- Analyze top websites which rank for your keywords
- Less words in title is better
- Put H1 tags as far to the left of the page as possible
- Get indexed by having a high PR page link to you
- SEO Elite automates optimization work
- Links from different IP addresses counts more to Google
- Mimic strategies of competitor web sites
- Web pages should have a max of 25 links
These items are advice from the first half of the book. Brad also covers some tactics that will either get you banned or penalized by Google:
- Hidden text
- Alt image spamming
- Meta tag stuffing
- Title tag stuffing
There is not way I can cover all the things that "Search Engine Optimization Made Easy" teaches you in the whole book. I just summarized here to give you a taste of what is in there. I think this book is an example of some information that is both high quality and free. Thanks for the book Brad.